Case Study working with Kathryn:
Dr. Tracy

“Working with Kathryn means upleveling in the
absolute best way you possibly could.”

“MY SUCCESS IS GUARANTEED WITH KATHRYN. GIVE YOURSELF THE GIFT OF LIVING YOUR OWN POTENTIAL, BECAUSE, WITH KATHRYN, EVERYTHING YOU WANT TO CREATE IS POSSIBLE.”

“There is no one in the world who is better at branding and bringing talent forth than Kathryn and her team. They steward the external and internal transformations that allow someone to step fully into their empire. And Kathryn has such a clear sense of the roadmap. She says, ‘Here’s what’s going on, here’s what I’m going to do, and here’s what’s going to happen.’ And she’s always right. It’s amazing to experience.”

Dr. Tracy Thomas is the very definition of an overachiever.

By the time she was 21, she’d graduated with the first of 3 degrees.
By age 23, she was making 6 figures and managing 30 people.
By 31, she had purchased her third home in Manhattan.

On the outside, it looked like she was living the dream. Like she was a wildly successful woman.

And she was … in a way. But her experience proves that being Iconic isn’t just about the money and the trappings; it’s also about the impact, the resonance, and the massive ripple effect your work has on the world.

Wealth and achievement were important, but Dr. T needed something more before she could step into her Iconic destiny. This became clear to her over time.

As an Emotionally Sensitive person, Dr. T battled shame, procrastination, codependence, distractibility, reactivity, and rage, all while climbing the corporate ladder and leading teams to unprecedented success. She realized that without emotional strength, she would always struggle to find balance and purpose.
Her emotional limitations were preventing her from soaring above her feelings to an elevated life.

“I finally addressed my own Emotional Sensitivity and embarked on a journey to emotional wealth,” she explains. “My health was restored and happiness followed. I gained the strength to construct an elevated life; the exact life I wanted. I put my emotions in the backseat; where they belong. Eventually, I had to admit to myself that I was unfulfilled with my corporate career and pursued my Ph.D. in Psychology while working full-time. That’s when I fully-embraced my destiny as an Emotional Scientist.”

“Meaning” was the missing piece. Once she found her true purpose—to support highly-driven, Emotionally Sensitive People in harnessing their emotional strength to live elevated lives—the world opened itself to her.

DR. T BECAME A WALL STREET JOURNAL BESTSELLING AUTHOR, AN AWARD-WINNING FINANCIAL PSYCHOLOGIST, AND A QUANTUM TRANSFORMATION STRATEGIST WHO IS PIONEERING THE FIELD OF EMOTIONAL SCIENCE.

She’s been published in hundreds of media platforms including SHAPE, Women’s Health Magazine, Men’s Health Magazine, SELF, and Redbook —and appeared as an expert on Emotional Sensitivity in outlets such as CBS, EmpowerHER, and MindBodyGreen. Dr. T has been a featured TED Talk guest, speaking on the effects of Emotional Sensitivity and her proven method for cultivating emotional strength.

She trains Emotionally Sensitive influencers, executives, entrepreneurs, and athletes into high-performance moguls who create transcendent realities, transform industries, build empires, and create dynasties that elevate humanity.

And she helps those clients break the cycle of self-sabotage in mere months, rather than the years it takes most clinicians, therapists, recovery experts, and coaches to achieve meaningful results.

In short, Dr. T took her greatest challenge and transformed it into a tremendous strength and strategic differentiator.

wisdom from dr. t

Emotionally sensitive people are thought leaders. Artists. Visionaries. They are the planet’s movers and shakers, impacting lives with creativity and purpose. When they wield their emotions with mastery, they achieve unparalleled levels of professional and personal success, influence, and power.

But even in the midst of all this success, something still wasn’t quite right. Dr. T recognized that what she was doing was both unique and valuable, but she struggled to position and market her offerings. She’d been urged by mainstream marketing experts to focus on lower-ticket offers, which didn’t feel right to her … but she didn’t see other, better options.

“WHEN I FIRST GOT KATHRYN’S EMAIL, IT WAS A PIVOTAL MOMENT,” SHE SAYS. “I KNEW FROM THAT MOMENT THAT SHE KNEW ME AND UNDERSTOOD ME. I KNEW THAT SHE WOULD BE ABLE TO ARTICULATE THE TRUE FABULOSITY OF WHAT I DO, AND MAKE IT LOOK AND SOUND EXACTLY HOW IT FEELS TO ME AND MY CLIENTS.”

Kathryn was equally energized by their connection and immediately saw that Dr. T’s brand was not reflecting her expertise, accomplishments, and stellar reputation. Her incredible case studies and outstanding credentials were buried underneath a middle-of-the-road brand. The Icons Incorporated team got to work and helped her elevate it to elegant excellence.

Dr. T firmly believes that Emotional Sensitivity isn’t a weakness. When effectively harnessed and combined with drive, Emotionally Sensitive People are some of the most successful and powerful people of all time. With this in mind, Icons Incorporated designed a brand that projected power, strength, and intelligence with a generous splash of glamor. The team wanted every potential client to feel recognized and respected when they entered Dr. T’s world; no pandering or pity, just excitement about transmuting their energy into world-rocking success.

Through high-contrast colors, bold text treatments, and alluring photography that reflected Dr. T’s regal persona, Icons Incorporated brought her brand to life. From website to press kit to exquisitely descriptive copy, the team created a look and feel that resonated with Dr. T’s magnetism, intelligence, and wisdom.

With her positioning defined, strategies realigned, and brand recalibrated, everything clicked into place.

“I’VE BEEN CALLED TO DO THIS WORK. IT’S MY NAVIGATION. I STEP UP TO THAT RESPONSIBILITY,” SHE INSISTS. “WHEN YOU’RE GOING TO BE THE ABSOLUTE BEST IN THE WORLD AT SOMETHING, EVERYTHING YOU DO MUST REFLECT THAT. KATHRYN KNOWS THIS. SHE POSITIONS HER CLIENTS TO BE THE BEST, AND ALSO TO SUPPORT AND COLLABORATE WITH OTHERS WHO ARE THE BEST IN THE WORLD AT WHAT THEY DO. SHE HELPED ME MATCH UP AND GET MYSELF INTO THAT REALITY, INSTEAD OF CONTINUING TO PLAY SMALLER THAN I NEEDED TO.”

With support from Icons Incorporated, Dr. T got crystal clear on how to position herself, speak to her ideal clients, and own her excellence.

And it’s made a colossal difference in her business, from pricing to sales strategies to results. Instead of continuing to undercharge and sell herself short, she operates in the fullness of her genius. Doing so attracts upper-echelon clients who value her expertise and pay her accordingly.

“Do anything and everything you need to do to be aligned with Kathryn and her team. You won’t find anybody in the world who is better at success and mastery and wealth and creation.”

Currently, Dr. T is exploring the outer reaches of her expansive ambitions, finding ways to further elevate her life-changing work with Emotionally Sensitive achievers and leaders. Always focused on setting intentions and bringing them into reality, she is aiming higher than ever before.

“Through my work with Kathryn, I’ve come to see million-dollar programs as the baseline,” she says. “I’m moving toward million-dollar sessions, million-dollar weeks, and billion-dollar programs.

BECAUSE THE BILLIONAIRE WHO CAN BECOME A TRILLIONAIRE WILL TAKE THE WHOLE REST OF SOCIETY UP THE PATH WITH HIM, AND THAT’S A VERY IMPORTANT TRANSFORMATION.”

She’s working with Kathryn on a joint project on dynasty-building. The two of them are eager to help highly-driven influencers lead with intention, create their innovations, and live out their most elevated lives of health, wealth, status, and influence.

The Commitments©, is a follow up to her earlier book The Method: The Practical Path To Living Your Purpose and Potential©, was released in 2021.

Dr. T TV© on YouTube allows Dr. T to spread her revolutionary ideas even farther and wider than before. One of the shows, “Elevate Your Life With Dr. T©,” features the stories of emotionally sensitive people getting the tools they need to succeed.

Dr. T also continues to build on her foundational programs, “The Method, The Practical Path to Living Your Purpose and Potential©,” a framework for developing Emotional Intelligence that allows you to shift reactivity into creativity through an emotional strengthening process.

“BY STEPPING INTO MY ICONIC PRESENCE, I’VE UNLOCKED THE POWER OF AN ELEVATED LIFE. FREE TO DIRECT MY EMOTIONS WITH INTENTION, I’VE CREATED THE EXACT LIFE I WANT.”

— Dr. T

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