Case Study working with Kathryn:
Lindsay Mustain
“The scale of my goals has completely changed. I’m not thinking about million-dollar months, I’m thinking about million-dollar days. And I love it.”
“Kathryn will show you how to embody your Icon. She’ll help you step into your own power.”
Even before she connected with Iconic Influencers, Lindsay Mustain had numbers that would blow your mind.
She’d hired 10,343 people as a recruiter, helped more than 20K people land their dream careers across 121 countries, led talent acquisition efforts at Amazon where she became their most visible employee after telling the truth behind broken hiring practices, became the best-selling author of “7 Critical Resume Mistakes to Avoid,” and was running a 7-figure business called Talent Paradigm where she worked as an intentional career design strategist.
Impressive, right?
On top of all this, Lindsay was disrupting the HR industry by insisting that companies treat their employees with respect and care. She made them see that happy, fulfilled talent amplified their success. She was spearheading a critically important mindset shift that had been a long time coming.
But like so many of our clients, she felt like she could do more, be more, and honestly … charge more.
“I was trying to navigate the world of the mass market, and I was incredibly successful. Actually, I was the best in the world at what I did,” Lindsay explains. “But I had no idea how I could leverage that into demanding premium prices.”
WISDOM FROM LINDSAY
Many times, asking for a raise is the first step toward finally get paid what you are worth. When my clients add $100K or more to their original salaries, they are finally able to create meaningful change in an organization so they can wake up each day energized, excited, and motivated to perform meaningful work where they LOVE what they do.
As soon as Kathryn saw how much success Lindsay had created in the mainstream, she knew the next step would be to elevate her messaging and speak to her values at a whole new level. Lindsay already had the credibility, insight, and expertise, she just needed to direct all that power at a different audience.
Instead of speaking with HR professionals about shifting their attitudes, Kathryn encouraged her to speak to founders and CEOs about the importance of valuing their employees as a change that impacted their shareholders, the legacy of the business, even the global economy.
With support from Kathryn and Iconic Influencers, Lindsay got crystal clear on how to position herself, speak to her ideal clients, and own her excellence. And it’s made a colossal difference in her business.
“I learned that I needed to embody the energy of an Icon,” she says. “And to me, an Icon is a world-changer. Someone who has the power to change lives, and uses it. I knew I was already doing that, I just needed to step into it.”
Best of all, Lindsay didn’t have to abandon her successful mainstream business in order to up-level her new work. She was able to keep everything running in the background, give it about an hour per month of her time, and spend the rest of her time and expertise working with elite clients on transforming their lives for the better.
“Kathryn will show you how to embody your Icon. She’ll help you step into your own power. The Universe is waiting for you to realize that you need that power, and sometimes you need someone to give you a little nudge. That someone is Kathryn.”
Now Lindsay can feel the impact of her work reverberating all around her. She’s had close friends renegotiate their salaries and double their money just by listening to the concepts she shares over social media. She’s had students in her masterclasses tell her she’s “breaking the bonds of generational poverty.” More than ever she knows she is changing lives through her work.
And she’s also, finally, charging what she’s worth.
“The scale of my goals has completely changed. I’m not thinking about million-dollar months, I’m thinking about million-dollar days. And I love it.”
- Lindsay M.
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